Monday, July 21, 2008

Apple resellers are not learning

With the new Apple store open in Sydney it's amazing the existing Apple resellers are still messing around their customers.

In an article in today's Sydney Morning Herald Dan Kaufman describes his saga of transferring data from an old Windows system to a Mac.

Now transferring data to a new computer can be fiddly. I spent 4 hours doing what was a straight forward copy from an XP system to a Vista box last week.

Copying between Windows and Macs can be even more tricky, as Dan found with the rigmarole of importing Outlook data into Thunderbird, then copying the mailboxes to the Mac and finally importing them into Mac Mail.

Fiddly, time consuming and irritating but doable. If things go well.

When things go wrong, it can get ugly. In Dan's case his Mac Mail refused to work.

This should have been a relatively easy fix but instead his local Apple reseller turned it into a refund issue, first telling him he could return it and then telling him tough luck.

All along, a knowledgeable tech could have identified the problem and resolved it quickly.

It really surprises me Mac resellers haven't lifted their game since the opening of the Apple store.